At SwitcHHat, I’ve become known for pushing marketing and strategic thinking boundaries to their breaking point (then backing off a little so they work), regardless of the medium that they apply to. And I am ready to try something new once again, and like always….the outcome is totally up in the air.
But if I pull this off, I think it will bring a new spin to the product branding space, and possibly even redefine how we connect with brands in the future. Very grandiose don’t you think?
It all starts very soon, with a vicarious character I have named…..Whistle Bones. Maybe you’ll follow the developing story, right here on SwitcHHat.com?